Johann Sauter, I
1863. Johann Sauter I (1846-1909) is a young man when becoming responsible for the factory. However, he realizes that in order to grow the company and keep it competitive he has to introduce new perspectives and ideas in order to keep Sauter’s edge. While his great uncle had absorbed the skill and state of technology from the majestic city of Vienna, Johann’s eyes and interest turn west. Johann begins to travel and his journey takes him among many other places to the United States. In visiting the cities of Boston, New York, and Chicago, he encounters instruments that are dramatically different from the Viennese Piano School. While concerts in Vienna are mostly offered to groups of 50 to 200 people, the United States has huge concert halls that hold 1,000 to 2,000 attendees. Good performance pianos in the American tradition are constructed to project to the final row. When Johann returns from his voyage and takes operational charge of the company, he immediately starts to implement some of the ideas that he has seen. While this does not sit well with all the workers, the new generation of instruments is accepted and respected, and Sauter moves on to become an important force across borders. Johann pushes the Sauter team towards new technology and patents that he registers across Europe. Document A on this page is a copy of Her Majesty’s Royal Patent Office granting Sauter protection for the invention of for Great Britain. It was also during that time that Sauter pianos started to conquer markets across Europe and the British Isles.
Johann Sauter I passed away in 1909 which was also the year of the St. Louis World Exposition, an event he would have loved to attend. He passed the baton on to his son Carl Sauter II.